Laura Atkins

Owner, Word to the Wise

Laura Atkins has been working professionally in email and email deliverability since 2000. In 2001, she co-founded Word to the Wise, a boutique consulting firm that specialises in creating specific and personalised email delivery strategies for their clients. As spam filters continually evolve to address new threats, Laura's firm enables legitimate companies to work within this filtering framework to communicate effectively with their customers.

9:40 - 10:25AM

12 April Friday

Tech Debt in the Email Industry

Laura Atkins, Owner Word to the Wise

13:20 - 14:20 PM

11 April Thursday

Email Deliverability Experts Panel

Everything you always wanted to know about email deliverability with some of the best experts in the email industry. Warranty 100% Free Speech and 0% Taboo! This panel will be led by Yves-Marie Le Porch-Chauvel from Postmastery.

Laura Atkins, Owner Word to the Wise
Alex Irimia, Email Deliverability Associate, Postmastery
Yves-Marie Le Pors-Chauvel, Email Marketing and Delivery Specialist, Postmastery